Loaf Actually

September will be an exciting month at the bakery: ✨️ We're adding an additional bake day and TWO new pickup slots! From September, I will be baking on Wednesdays, Thursdays and Fridays and pick-ups will be available for fresh loaves in the afternoon on each of those days. Additionally, we're adding a lunch time pick-up slot on Fridays (12-2pm). ✨️ New arrivals are coming onto the menu, both permanent products as well as new limited specials! Keep your eyes peeled. ✨️ Lastly, there is not just one but two events in September to come meet me and my loaves. On 12/09, we're hosting a small market at the Blue Room at RPM, come for some fresh rolls, coffee, browse some records, and have a chat. Starts at 10am. On 19/09, we will be holding a stall with fresh products at the Picnic and Parade at Queens Park in Harborne. Starts at 11am, come find us!

Word of mouth means the world to the bakery. If you have been referred by a friend, please tell me their name during your order check out and both of you get 15% off your next order!

Loaf Actually is a microbakery operating out of a small kitchen space on Bearwood High Street. You can find us at 487 Bearwood Rd, where we are sharing space with the wonderful guys at RPM Analogue Audio Ltd. Our bakery operates primarily on a weekly pre-order system. This is how it works. 1. Place your order: Every week on Saturday at 11am, pre-orders will open via this website and you’ll be able to place an order for the upcoming week. When you check out, you will choose when to receive your order with various options between Wednesday and Friday. 2. Confirmation and payment: By Tuesday at the latest, you will get an email directly from me to confirm your order and to send you a link to complete your payment. 3. Bake days: Once all orders are in and paid for, I will begin mixing, kneading, and baking, ready for orders to be shared with you on your selected day. Whilst I bake, orders will be closed to give me time to focus on your breads. Our primary collection location is our studio space at RPM on Wednesdays, Thursdays and Fridays. Additionally, for customers located in Harborne/Queens Park area, I offer an option for delivery of your orders to your home on Thursday afternoons/early evening (this option is subject to order volume). When you place your order, please make sure you select the appropriate day and option for you, as orders are baked fresh on your chosen day. If you have missed the week’s order cut-off, do feel free to drop me a message or keep your eye on our social media for posts about fresh extras. In case of any questions or if you face any challenges when placing your order, please do not hesitate to contact me!

Hello, and thank you for stopping by at Loaf Actually. My name is Jo, and this bakery has been a dream of mine for many years, and I am so excited to finally have the chance to bring it to life. I started baking nine years ago, when moving from Germany to the UK. At first, it was a way of bringing something familiar with me into the new place that would become my home. Soon, making bread and sharing it with friends, family, and neighbours became a consistent part of everyday life and a real source of joy. In spirit, Loaf Actually is inspired by the German bakeries I grew up with. These aren’t places for overly sophisticated treats, cakes, or pastries, but shops that are part of everyday routine, where we would pop into regularly to pick up our staple breads and rolls for breakfast, lunch, or dinner. Somewhere that provides familiar, reliable products made with care. At Loaf Actually, there will be some sweet treats, and every once in a while, there will be seasonal specials and new flavours we will try out together. But at its core, my hope is to provide simple and familiar, well-made breads for you and your friends and family, to add a reliable staple to your lunch box or dinner table.