Bake Me Pretty

Hi! I’m Rachel, the owner and baker behind Bake Me Pretty.

My sweet tooth started pretty young—from watching my grandmas make delicious cakes to taking (and loving!) my very first baking class back in elementary school. Years later, I rediscovered my love of the whisk while home from winter break in college and haven’t stopped baking since. Over the years, I’ve taken countless classes—from online courses to one-on-one sessions with professional bakers to hands-on workshops at the Institute of Culinary Education. Add in years of baking for fun, friends, and family, and here I am!

In early 2024, I turned that “one day” dream into reality. I got my Food Protection Manager certification and became a licensed Cottage Food Operator— I was allowed by NJ law to bake and sell directly from my home kitchen.

In Fall of 2025, I got my Retail Food License and launched the Mobile Cake Bar, a fun interactive cake experience for parties and celebrations and began (and continue) to operate larger scale baking out of a licensed commercial kitchen!

I believe in balance—both in life and in food. My motto is “Life is short…eat the cake (or at least bake it).” I’m a summer fanatic, 80s music lover, and firm believer that desserts should be fun, delicious, and made for everyday enjoyment. Whether you’re treating yourself or surprising someone special, my goal is to bring joy through sweet treats that feel indulgent yet approachable.

Alongside food safety, I take taste and quality very seriously! Everything at Bake Me Pretty from our cakes to cookies, is always baked from scratch, never a box. Also, knowing how common allergies are—I set out to find and perfect cake and buttercream recipes that would wow anyone. After plenty of testing (and tasting), I created ones so good that even die-hard dessert lovers are shocked they’re vegan.

I’m so happy to be doing what I love most, happy you’re here and hope to bake up something sweet for you! 🩷